What is site keywords rank in yahoo after define 301 redirect on domain?

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i am planing to implement secure HTTPS so url will be http//www.domain.com to https://www.domain.com for all inner pages and all inner pages showing up in yahoo for keywords. So after define 301 redirection is it effects on my site ranking?

A few years ago I designed a site for a London / Moscow based investment company. For their website my advice and decision taken was to implement the https separately for the financially sensitive pages and leave the SEO for the http pages.

The http pages did the job of SEO

The https did the job of secure pages

I would still recommend the same strategy.

Search Engines, Links and 301 Redirects

If you are considering using 301 redirect then search engines will usually know or expect this to be because you may be merging a couple of websites or using a new domain and you want to ensure that links to the old pages, including the SEO effects like anchor text and link power, go to the new website.

In these circumstances, which are completely legitimate and acceptable, then the website ranking should not be effected, in either Yahoo or Google.

However, be warned that the 301 redirect can also be used by some people for multiple domains for the sole purpose of SEO and trying to ‘redirect’ the site ranking and links from multiple domains to a single domain / website. This could trigger a ‘red flag’ to the search engine and the domain / website could be penalised.

To summarise, if the 301 redirect is used for its intended use, when the domain used for a website is being changed, then its OK

If the 301 redirect is used for multiple domains to a website for SEO only, then it could cause a penalty.

Good Luck


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  1. Choicex

    A few years ago I designed a site for a London / Moscow based investment company. For their website my advice and decision taken was to implement the https separately for the financially sensitive pages and leave the SEO for the http pages.

    The http pages did the job of SEO

    The https did the job of secure pages

    I would still recommend the same strategy.

    Search Engines, Links and 301 Redirects

    If you are considering using 301 redirect then search engines will usually know or expect this to be because you may be merging a couple of websites or using a new domain and you want to ensure that links to the old pages, including the SEO effects like anchor text and link power, go to the new website.

    In these circumstances, which are completely legitimate and acceptable, then the website ranking should not be effected, in either Yahoo or Google.

    However, be warned that the 301 redirect can also be used by some people for multiple domains for the sole purpose of SEO and trying to ‘redirect’ the site ranking and links from multiple domains to a single domain / website. This could trigger a ‘red flag’ to the search engine and the domain / website could be penalised.

    To summarise, if the 301 redirect is used for its intended use, when the domain used for a website is being changed, then its OK

    If the 301 redirect is used for multiple domains to a website for SEO only, then it could cause a penalty.

    Good Luck
    References :